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Makeup 101
Makeup advice for different ages
by Nicole D. Smith and Mary Welch
July 8, 2008
30s Makeup
KEYWORDS: VIBRANT, WARM, SHINY LIPS, NEAT and YOUNG.
In your 30s, your career is kicking into high gear. So, you may not have time for makeup in the morning. No worries. You've just got to create a five-minute makeup rountine for yourself. There's a few rules of thumb you should follow though; every basic look should include mascara. It really bulks up your lashes. Also, using a warm color on the cheeks tends to brighten up the face. Since you are still young and vibrant, choose either a bold lip color that fits your skin tone or a shiny, clear lip gloss that highlights your natural lip color. In addtion, you want to sport a neat-and-tidy look in the office. To achive that, keep your brow groomed to give off a professional look. Finally, use a concealer – if you feel it is necessary – to cover any discoloration or redness you want to hide.
Makeup and skincare products pictured above: ANEW Thermafirm Face Lifting Cream, CLARINS lipstick in the shade Paris, CUREL Life Stages Youth-Defense Moisture Lotion, BATH AND BODY WORKS Enchanted Orchid Body Splash, ANEW Professional Stretch Mark Smoother, MAC Viva Glam 6 Lipstick, MAC Lipstick in the shade Girl About Town and MAC Zoomblack Zoomlash Mascara.
KEYWORDS: VIBRANT, WARM, SHINY LIPS, NEAT and YOUNG.
In your 30s, your career is kicking into high gear. So, you may not have time for makeup in the morning. No worries. You've just got to create a five-minute makeup rountine for yourself. There's a few rules of thumb you should follow though; every basic look should include mascara. It really bulks up your lashes. Also, using a warm color on the cheeks tends to brighten up the face. Since you are still young and vibrant, choose either a bold lip color that fits your skin tone or a shiny, clear lip gloss that highlights your natural lip color. In addtion, you want to sport a neat-and-tidy look in the office. To achive that, keep your brow groomed to give off a professional look. Finally, use a concealer – if you feel it is necessary – to cover any discoloration or redness you want to hide.
Makeup and skincare products pictured above: ANEW Thermafirm Face Lifting Cream, CLARINS lipstick in the shade Paris, CUREL Life Stages Youth-Defense Moisture Lotion, BATH AND BODY WORKS Enchanted Orchid Body Splash, ANEW Professional Stretch Mark Smoother, MAC Viva Glam 6 Lipstick, MAC Lipstick in the shade Girl About Town and MAC Zoomblack Zoomlash Mascara.
40s Makeup
KEYWORDS: NATURAL, MOISTURIZE, SUNBLOCK and CAMOUFLAGE
The 40s are a time when a woman's skin tone, texture and glow start to fade, so it's important to pay extra attention to the changes. Acne is typiclally no longer much of an issue, but its is important to even out the skin tone either from discoloration, skin damage or even rosacea. Also, you may want to look at concealers, tinted moisturizers and sunblocks. There are products that cover up and camouflage. Hydrating foundations are also good for this age group to help you moisturize. In fact, if there is a theme for the 40s, it should be "less is more."
Colors should start going in the direction of more natural hues, including eye shadow. You don't want glitter or bold colors on the eyes. You want to take away any negatives that will come with age, so focus on your eyes. Be careful with eyeliners, because they can accent wrinkles and make the eye smaller. Aim for a wide-open and bright look. Because the skin is starting to dry, use cream blushers and moisturizing lipsticks but advises staying away from cream eye shadows. Cream eye shadows can emphasize lines and creases. Also, a lipstick color one shade darker than the natural lips. If you go with too light a lipstick or a natural look, it tends to wash out your features. You need a little pop of color – not too much – and maybe add lip gloss.
Makeup and skincare products pictured above: CLARINS Advanced Extra-Firming Neck Cream, CLARINS Lisse Minute Base Comblante, CLARINS Super Restorative Tintied Cream, MAC Viva Glam 6 Lipstick, CLARINS Lipstick in the shade Paris, IMAN Cream to Powder, COVERGIRL Queen Collection Natural Hue Compact Foundation and MAC Cream O'Spice Liner.
50s Makeup
KEYWORDS: BROWN, PEACH, PRIMER and VITAMINS
A woman in her 50s has different makeup needs than younger women. The skin is drier and less glowing. Lines are deepening, lips are thinning and eyebrows are drooping. Therefore, a woman must change her makeup in her 50s.The first thing to do is lose the browns. Your skin tone has changed, and the browns and brown-pinks accent the discoloration. Peaches are so much more flattering. Go for neutrals. Also, prep the face with a silicon-based primer. The silicon fills in lines so that the makeup is applied to a smoother face. There are similar products for lips so that the lipstick doesn't form into creases and look dry.
A big no-no is glitter. in fact, drop it completely. For eyes, she suggests a neutral shadow with a powder liner instead of a pencil. A favorite is the Susan Posnick line that features eye shadows with a complementary color liner. For lips, she favors Colorforever, a double-sided product with lip color on one side and a plumping tinted conditioner on the other. Another great line for lips is wallett, which was founded by Victoria Luburich with older women in mind. The lipsticks are formulated with shea butter, vitamin E, aloe vera and chamomile; lip glosses combine a deep moisturizer with vitamins A and E as well as green tea extracts and citrus botanicals.
Makeup and skincare products pictured above:ELIZABETH ARDEN Intervene Eye Pause & Effect Moisture Eye Cream, ELIZABETH ARDEN Ceramide Plump Moisture Cream, IMAN Time Control Liquid Assests Skin Refresher Lotion, CHANEL Beaute Initale Serum, ANEW Clinical Instant Face Lift, MAC Fleur Powder Blush and COVERGIRL LashBlast Mascara.
60s Makeup
KEYWORDS: LIGHT, SHEER, PINK OR ROSE, and SPARSE
When applying makeup after 60, it's important not to look like a clown – or Lucille Ball. The two keywords to remember in makeup for a woman over 60 are light and sheer. Loose powder is fine as long as it is sheer and finely milled because you don't want things settling into the wrinkles and making them look even deeper.
In terms of eye makeup, he prefers a light touch. You don't want to go too heavy. Eyebrows often fade, and you want to select an eyebrow color that matches the original color of your roots, not the color L'Oreal gave you. Use a pencil instead of powder, but only pencil in where the hair is sparse, and use a brush to help the brows look normal. You don't want it penciled on so thickly that it looks like you have big painted-on eyebrows. For eye shadow color stick with neutrals but a\a steel gray, light lavender or white will also help open up the eyes. Use a black or navy blue eyeliner. No browns."
For lip and cheek color, use corals and pink-rose colors, but not browns. You don't want anything that's too painted on. If you get a red, make sure it's the perfect red. It is also important to pencil your lips in the same color as your lipstick.
As a general rule, the older a woman gets the less makeup she should wear. But you should always be in your comfortable zone. If you want your face to be fully made up, go light.
Makeup and skincare products pictured above: ELIZABETH ARDEN Ceramide Gold Ultra Restorative Capsules, DR. BRANDT Lineless Gel Cleanser, CHANEL Sublimage Serum Anti-Aging Cream, MAC Microfine Refinisher Gommage, CLARINS Creme Teintee Super Restorative Cream, WALLET Lipstick, YOUNGBLOOD Mineral Cosmetic Concealer, CLARINS Lipstick in the shade of Paris, DR. BRANDT r3p CREAM for Anti-Aging, IMAN Stick Foundation and MAC Concealer.
When applying makeup after 60, it's important not to look like a clown – or Lucille Ball. The two keywords to remember in makeup for a woman over 60 are light and sheer. Loose powder is fine as long as it is sheer and finely milled because you don't want things settling into the wrinkles and making them look even deeper.
In terms of eye makeup, he prefers a light touch. You don't want to go too heavy. Eyebrows often fade, and you want to select an eyebrow color that matches the original color of your roots, not the color L'Oreal gave you. Use a pencil instead of powder, but only pencil in where the hair is sparse, and use a brush to help the brows look normal. You don't want it penciled on so thickly that it looks like you have big painted-on eyebrows. For eye shadow color stick with neutrals but a\a steel gray, light lavender or white will also help open up the eyes. Use a black or navy blue eyeliner. No browns."
For lip and cheek color, use corals and pink-rose colors, but not browns. You don't want anything that's too painted on. If you get a red, make sure it's the perfect red. It is also important to pencil your lips in the same color as your lipstick.
As a general rule, the older a woman gets the less makeup she should wear. But you should always be in your comfortable zone. If you want your face to be fully made up, go light.
Makeup and skincare products pictured above: ELIZABETH ARDEN Ceramide Gold Ultra Restorative Capsules, DR. BRANDT Lineless Gel Cleanser, CHANEL Sublimage Serum Anti-Aging Cream, MAC Microfine Refinisher Gommage, CLARINS Creme Teintee Super Restorative Cream, WALLET Lipstick, YOUNGBLOOD Mineral Cosmetic Concealer, CLARINS Lipstick in the shade of Paris, DR. BRANDT r3p CREAM for Anti-Aging, IMAN Stick Foundation and MAC Concealer.
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